Blog


Social Media—A Blessing or a Curse?

Over the past several years, we have seen a rapid hike in social media users. From posting pictures of newly born babies to sharing what they are eating at the moment, people have taken it to social media big time.

According to Statista, worldwide social media users will reach a whopping 2.67 billion in 2018. With the rise in mobile phone users, this number will keep rising as years go by.

Manage You Online Reputation With Our Netutation™ Check-Up

 It is incredibly important to manage your Netutation™ (online reputation), by following these simple steps:

Google Yourself. Search your name and/or your business name both using your regular browser and by using an “incognito” or “private” browser. We recommend that you search using Chrome, IE and Firefox, just for the sake of completeness. If everything that pops up on the first few pages of search results looks ok, you are in good shape.

Online Reputation Management is a MUST for Healthcare Providers

Online Reputation Management is a MUST for Healthcare Providers

New Survey Finds 84 Percent of Patients Consult Online Reviews of Healthcare Professionals Either Before or After Making A First Appointment.

According to a new survey from Software Advice, an Austin, Texas-based company, 84% of survey respondents say they consult online reviews when choosing a healthcare provider, with 59% reporting they consult such reviews “frequently.”

The survey also found:

60% felt it was important for providers to respond to negative reviews.

It Pays To Have Content REMOVED – Not Suppressed

It Pays To Have Content REMOVED – Not Suppressed

We were hired recently to remove content from a third-party site that we have had good success with removals in the past. As a courtesy to our customer, we agreed to do a Google search for additional links to the content to be removed and try to get those removed too. Well, when our Google search for the customer’s name turned up no less than 3 pages (!!!) of nasty search results,

The Cardinal Rules For Improving Your Firm’s Online Presence

Online reputation plays an imperative role in the establishment of a brand. If done well, a positive online reputation can generate more sales for a product or service. Meanwhile, negative product reviews can drive customers away, or in worst-case scenario, kill the reputation of a company. Therefore, it is critical for firms to take adequate measures to boost their online presence.

If your firm seeks to improve its online reputation, here are some cardinal rules to follow:

Identity

Apart from having a comprehensive website,

Four Reasons NOT to Delete Negative Reviews

There is nothing worse than having a negative review on your business’s website to make you think that your chances of success in the business are ruined. Negative reviews are the bane of a business owner’s existence, especially since it has become so easy for customers to leave scathing reviews online without a thought. It can also lead to a number of customers turning their back on the company’s services and products, simply because they read what happened to one customer.

5 Common Online Reputation Management Myths

It doesn’t matter if you’re a mom-and-pop store or a mega conglomerate that caters to a million people; if you mess up something online, the world will know about it. This is why when it comes to online reputation management; businesses try to tread carefully on the line between acceptable online behavior and downright scandalous incidents.

For example, big companies such as Old Spice, Taco Bell and Charmin have had their fair share of negative reviews,

Is Your Content Strategy Critical for Online Reputation?

The online world is permanent. Once something is out there, it would only take a miracle for people not to notice it. That’s probably why it is the bane for many companies who do not like to have any sort of negative content that might be directed at their business. Content development for any company needs to have a balance of neutrality so that it appeals to all those who are involved or attached to the company.

How to Manage Your Online Reputation Using SEO

Ever wonder why you weren’t hired for that job you wanted? Chances are, your potential employer may have come across your online shenanigans. According to a study, almost 80% of employers search online for their candidates when hiring. Since your online profiles reflect your whole life, they easily make quick judgments in regards to whether you will be a beneficial addition to the company or not, and then decide your fate. This, for most, can mean not getting the job they were even qualified for.

Effective Steps to Repair a Damaged Reputation

So you’ve made a few mistakes and now you know you’re going to have to pay for it. Although this feels like an ‘impending doom’ situation, it’s not really the end of the world if you know how to handle the situation properly. From individuals to business, handling a damaged reputation properly can shape the situation for any future happenstances. While many companies and individuals do hire reputation management consultants to handle the situation for them,